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Phone: 505-265-9149

www.iaca.com

Indian Arts and Crafts Association

4010 Carlisle Blvd. NE, Suite C

Albuquerque, NM 87107

Promote, Preserve and Protect

Authentic American Indian Art

W

HAT DO YOU THINK

? A

RE

W

HOLESALE

M

ARKETS

O

BSOLETE

?

Send your comments to

whatdoyouthink@iaca.com

and your response might just be printed in the next IACA Journal!

Not so long ago, the most efficient and cost-effective way to stock your shop, store or gallery was to hop on a plane and go to one of the

wholesale markets held at various locations around the country.

Now, websites and social media sites are changing the way retailers look at buying inventory. As electronic media quickly takes over

the marketplace, and brick n’ mortar retailers look for ways to reduce costs, we see a decline in the attendance – of both buyers and

sellers – at wholesale markets. Some web-based businesses create password protected back doors to the wholesale area of their website,

and others simply go direct to the retail public with their merchandise. As a result, we see some wholesale markets become redundant

or irrelevant.

One segment of the marketplace that holds a clear advantage in

busy wholesale shows are artists and dealers that specialize in

one-of-a-kind handmade items. These are things that are best

seen individually and in person. Being able to see true colors,

judge heft/weight, flaws and imperfections, and relative size is

important to the discerning buyer. It is also important to have a

knowledgeable person present to introduce and explain the

work. To have a market where one can purchase one-of-a-kind

handmade items without traveling to multiple locations will

continue to be essential to the selective buyer.

What do you think? Are wholesale markets obsolete?