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Which methods do you consider important in finding new customers?

1 = Least Important, 2 = Neutral Importance, 3 = Most Important, 4 = Don't Use

Answer

1

2

3

4

Number of

Response(s)

Rating

Score*

Word of mouth

44

2.9

Events and shows

44

2.7

Print advertising

44

2.8

E-mail marketing

44

2.8

Online advertising

44

2.8

Website

44

2.8

Social media

44

2.5

Radio

44

2.9

Public relations

44

2.9

Direct mail

44

3.0

*The Rating Score is the weighted average calculated by dividing the sum of all weighted ratings by the number of total responses.

Are you using any of the following online tools to market your business?

Answer

0%

100%

Number of

Response(s)

Response

Ratio

Website

38

86.3 %

Online advertising (such as

Google AdWords)

9

20.4 %

Email marketing (Such as

Constant Contact)

26

59.0 %

Blogs

9

20.4 %

Twitter

8

18.1 %

FaceBook

26

59.0 %

LinkedIn

5

11.3 %

MySpace

0

0.0 %

YouTube

0

0.0 %

e-Bay or other auction site

11

25.0 %

Totals

44

100%

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