IACA 2014 Industry Attitudinal Survey - page 10

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Overall the picture remains nearly the same versus 2012.
Sales Volume
2013 Sales Volume
2012 Sales Volume
$50,000 or less
31%
32%
$100,000 to $500,000
36%
26%
$1,000,000+
10%
5%
For over 33% of those responding, the business of American Indian Art is only a part
time endeavor with income being supplemented by other occupations. Very typically, an
enterprise consists of only the proprietor, with extra help coming from a family member.
This is up from the 26% reporting the business as being part time during 2012.
57% of the respondents report having more than two employees, with just 21% reporting
having 5 or more employees. Employment was up in the American Indian art industry
during 2013.
Number of Employees
2013 Employees
2012 Employees
2+
57%
50%
5+
21%
28%
An Aging Industry
Over 25% of the reporting businesses have been in business for over 30 years, and over
70% have been in business for 11 years or more. Only 7% of those reporting entered the
industry during the past two years.
Years In Business
2013
2012
-2 Years
7%
2%
11+ Years
71%
74%
Over 30 Years
35%
30%
A Positive Economic Outlook and Thoughts about Federal Government Support
Most in the American Indian Arts business are optimistic about the future. Over 55% of
respondents feel that their business will grow during 2014. (See the following table.)
69% report that they will not be adding employees, even if growth is significant. (This is
in contrast to 2013 where 63% of respondents indicated their employment will not grow.)
At the same time, only 2% of respondents feel that the federal government has a positive
and supportive attitude toward the support of the American Indian Art business, or of
small business in general while 33% believe that the federal government is not supportive
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