2016 IACA American Indian Arts Business Survey - page 48

In which areas of your business would greater knowledge be of help to you? (Answer all that apply to
you.)
Answer
0%
100%
Number of
Response(s)
Response
Ratio
Accounting/finance
5
12.8 %
Marketing
26
66.6 %
Sales/new business
10
25.6 %
Technology
19
48.7 %
Human resources
5
12.8 %
Legal
2
5.1 %
Customer service
4
10.2 %
Production/Supply
5
12.8 %
Growing planning/business
growth
8
20.5 %
Other
5
12.8 %
Totals
39
100%
What is the biggest challenge you have in running your business?
Answer
0%
100%
Number of
Response(s)
Response
Ratio
Effectively reaching my
audience with limited
marketing revenues
17
36.9 %
Finding and keeping good
employees
3
6.5 %
Managing the cost of doing
business
2
4.3 %
Securing credit
0
0.0 %
Covering healthcare costs
1
2.1 %
Keeping up with new
technologies
4
8.6 %
Having enough time to
dedicate to my business and
family
6
13.0 %
Staying knowledgeable
about my competition
1
2.1 %
Other
5
10.8 %
No Response(s)
7
15.2 %
Totals
46
100%
Page 11
1...,38,39,40,41,42,43,44,45,46,47 49,50,51,52,53,54
Powered by FlippingBook