2016 IACA American Indian Arts Business Survey - page 9

9
An Industry of Very Small Businesses
The overall American Indian Art industry is made up of many very small businesses,
with 28% of the sample reporting a 2015 sales volume of less than $50,000, and over
21% reporting a 2015 sales volume ranging between $100,000 and $500,000. 5% of the
industry reported sales in of over $1,000,000 during 2015, down a bit from
the 2015 survey results. The smaller businesses appear to have done better during 2015
than the larger ones. (Results may not add up to 100% due to rounding.)
Answer
2016 Survey
2015 Survey
Less than $50,000
28%
36%
$50,000 - $100,000
15%
13%
$101,000 - $500,000
21%
19%
$500,000 - $1,000,000
8%
4%
$1,000,000+
5%
7%
Did Not Respond
22%
21%
For 30% of those responding, the business of American Indian Art is only a part time
endeavor with income being supplemented by other occupations. Frequently (45% of
respondents) the enterprise consists of only the proprietor, with extra help coming from a
family member.
47% of respondents do not have a store front and rely on web, social media and shows to
sell their work.
25% of the respondents report having more than two employees, with just 14% reporting
having 5 or more employees. Employment was down in the American Indian art industry
during 2015.
Number of Employees
2015 Employees
2014 Employees
2+
67%
66%
5+
14%
16%
No Response
19%
18%
An Aging Industry
Over 29% of the reporting businesses have been in business for over 30 years, and nearly
70% have been in business for 11 years or more. Only 5% of those reporting entered the
industry during the past two years. 1% of respondents closed business during 2015.
Years In Business
2015
2014
-2 Years
5%
4%
11+ Years
68%
66%
Over 30 Years
29%
26%
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